Puskás Lottery Ticket

GYÁR was the production company responsible for the full-service commercial shooting to promote the brand new Puskás’ lottery tickets. 

Szerencsejáték Zrt. (the Hungarian national lottery company) introduced a unique pair of lottery tickets in its product portfolio in time for the start of the European football championship, with which the company pays tribute to the world-famous Hungarian-born footballer Ferenc Puskás. 

Fun fact: the ’traditional’ film production was spiced up with some generative AI parts, made with Stable Diffusion.
And please feel free to peep behind the curtain: find more werk photos on our facebook page here...